Alpine Revival

With its vision and creations, harkens back to a Golden era in skiing culture - a time when skiing was a cherished gift that transcended boundaries and was genuinely celebrated by all. In this nostalgic moment, skiing was more than just a sport; it was a unifying force that brought people together, fostering a sense of fun, community and shared joy.

Our Founders

AJ Cargill & HP Featherman, crossed paths in their vibrant early twenties after both moving west, while fervently pursuing their ski dreams. AJ, landed in rugged Jackson Hole and HP called captivating Crested Butte her new home. They were both fiercely dedicated competitors, yet amidst their relentless pursuit of excellence, they discovered an unexpected bond. Their shared passions for skiing, mountains, wanderlust, aesthetics, and a profound appreciation for nostalgic fashion, deeply connected them. Both separate and together, they embarked on legendary journeys. They fearlessly carved their paths, defying conventions and social norms.

World Champions

AJ, a world champion big mountain skier, pioneered several first descents in the Tetons and focused on encouraging other women to embrace their own comfort levels in the mountains. HP, a former national champion, combined her long history of competitive ski racing with telemark trailblazing to become a trusted voice in the ski industry. Both individuals possessed a magnetic quality, an outlook of not taking themselves too seriously, and a desire to elevate other women.

As their paths continued to intertwine, they discovered that their shared aspirations were not limited to the slopes. They dove into the intricacies of apparel design, translating their bold and fearless spirits in to the realm of fashion. Their styles, as unique as their spirits, became ALPINE REVIVAL; a brand that reflects their love of mountains and skiing, their passion for pushing boundaries, and gives a nod to the era when they learned to ski.

AJ & HP’s story serves as a testament to the extraordinary power of following one’s dreams. It is an ode to the beauty that lies in the pursuit of passions, and the resilience learned from charging towards the summit in the face of hardships. Their journey, marked by creativity and a burning desire to leave a legacy honoring the heritage of skiing, continues to shape the brand of Alpine Revival.